Printify Pricing: Complete Breakdown of Plans, Product Costs, and Fees
Printify's pricing model trips up a lot of new sellers. The platform itself is free to use, but that doesn't mean there aren't costs. You'll pay for products, shipping, and potentially a monthly subscription. Let me break down exactly what you'll spend.
Printify Subscription Plans
Printify offers three pricing tiers: Free, Premium, and Enterprise. Here's what you actually get with each.
Free Plan ($0/month)
The Free plan gives you access to all core Printify features—no credit card required to start. You get:
- Access to 800+ customizable products
- Unlimited product designs
- Mockup generator
- Up to 5 connected stores (Shopify, Etsy, WooCommerce, etc.)
- AI-powered design tools
- 24/7 customer support
The Free plan is legitimately usable for building a real business. You're not locked out of any products or print providers. The main limitations are paying full price for products and only connecting 5 stores.
Premium Plan ($29/month or $24.99/month annually)
The Premium plan is where things get interesting. For $29/month (or about $25/month if you pay yearly, saving roughly 14%), you get everything in Free plus:
- Up to 20% off all products – This is the big one
- Connect up to 10 stores
- Access to Printify Connect (their support team handles order issues on your behalf)
- Priority customer support
The discount is the real value here. If you're selling any volume at all, the Premium plan pays for itself quickly.
Enterprise Plan (Custom Pricing)
Enterprise is for high-volume sellers doing 10,000+ orders per day. You'll need to contact sales for custom pricing. It includes everything in Premium plus:
- Additional product discounts beyond 20%
- Custom API integrations
- Dedicated account manager
- Early access to new features
Unless you're already crushing it with print-on-demand, you won't need Enterprise.
When Does Premium Actually Pay for Itself?
This is the math that matters. Let's use a real example.
Take the Gildan 5000 Heavy Cotton Tee, one of Printify's bestsellers. On the Free plan, you're paying around $9.61 per shirt. With Premium's 20% discount, that drops to about $7.68—a savings of $1.93 per shirt.
At that rate, you need to sell about 15 shirts per month to break even on the $29 Premium subscription. Sell more than that, and you're putting extra money in your pocket.
Here's another way to look at it: If you sold 25 t-shirts per month, your production costs on Free would be around $240. With Premium, that same order costs about $192—almost $50 in savings, which more than covers your $29 subscription.
Bottom line: If you're consistently selling 10-20+ products per month, upgrade to Premium. If you're just testing the waters, stick with Free until you have traction.
Actual Product Costs on Printify
Printify doesn't print anything themselves—they connect you with a network of print providers. That means product costs vary by provider, product type, and quality level.
Here are some realistic price ranges to expect:
T-Shirts
- Basic t-shirts: $7-$15 per shirt
- Bella+Canvas 3001 (popular mid-tier): Starting around $9.11 (or $7.95 for Premium members)
- Premium brands: Up to $27 per shirt
Larger sizes (2XL and up) typically add $2-$4 to the base price. Additional print areas (back prints, sleeve prints, neck labels) also increase costs.
Other Popular Products
- Mugs: Starting around $5-$7
- Phone cases: $10-$20+
- Hoodies: $20-$35+
- Tote bags: $15-$20
These are base production costs—what Printify charges you. Your retail price will be significantly higher to cover shipping and your profit margin. Most successful sellers aim for at least a 40% profit margin.
Shipping Costs
Shipping is separate from product costs and varies based on:
- Product type and weight
- Print provider location
- Customer destination
- Shipping method (economy, standard, express)
For US domestic shipping, expect to pay roughly $3.50-$5.00 per t-shirt, depending on the provider. Some providers offer flat-rate shipping regardless of destination within a region (like $5 anywhere in the US), while others calculate based on weight and distance.
Express delivery (where available) runs around $7.99 for faster shipping—currently limited to select products like the Bella+Canvas 3001 and Gildan 5000.
International shipping costs more—typically $7-$15+ depending on destination. If you're selling globally, factor this into your pricing strategy or consider offering free shipping with the cost baked into your product price.
Pro tip: Many products qualify for reduced "additional item" shipping rates when a customer orders multiple items of the same type from the same provider. A customer ordering 3 t-shirts won't pay 3x the shipping cost.
Note: During peak seasons (typically mid-October through mid-January), there may be a small surcharge on orders due to increased carrier costs.
Hidden Costs to Watch For
Beyond the obvious subscription and product costs, keep these in mind:
- Sales platform fees: Etsy, Shopify, etc. charge their own fees on top of Printify costs
- Payment processing: Credit card fees from Stripe, PayPal, etc.
- Design costs: Unless you're designing yourself, you'll pay for graphics
- Sample orders: You should order samples to check quality—that's money out of pocket
- Currency conversion: If you're not operating in USD, watch for conversion fees
Printify accepts major credit cards and charges in USD, EUR, CAD, GBP, and AUD. Premium subscriptions may include a small state tax (typically under $3/month for US subscribers).
Printify vs Printful: Quick Cost Comparison
If you're comparing print-on-demand platforms, here's how Printify stacks up against Printful on common products:
- T-shirts: Printify is generally cheaper (starting ~$9 vs Printful's ~$11-12)
- Mugs: Printify is slightly cheaper (~$13 vs ~$15)
- Hats: Printful is cheaper here (~$19 vs Printify's ~$23)
- Phone cases: Printful wins (~$14 vs ~$20)
Printify's strength is price flexibility—since they work with multiple providers, you can shop around for the best deal. Printful controls their own facilities, which means more consistent quality but less room to optimize costs.
For a deeper dive, check out our Printify vs Printful comparison.
Is Printify Worth It?
Printify's pricing model works well for most print-on-demand sellers:
- Beginners: Start free, pay only when you sell. Zero risk to test designs and validate your niche.
- Growing sellers: The Premium plan's 20% discount significantly improves margins once you're doing steady sales.
- High-volume sellers: Enterprise pricing for custom discounts and dedicated support.
The platform doesn't charge transaction fees or take a percentage of sales—you only pay for what you order. Combined with the free plan, it's one of the lowest-barrier entries into e-commerce.
Want to see if it's right for you? Read our full Printify review for the complete breakdown of features, quality, and real seller experiences.
The Bottom Line on Printify Pricing
Here's the quick version:
- Free plan: $0/month – Good for starting out, access to all products and features
- Premium plan: $29/month ($24.99 annually) – 20% off products, 10 stores, priority support
- Product costs: $7-$27+ for t-shirts, varies by product type and provider
- Shipping: $3.50-$5+ domestic, $7-$15+ international per item
Start free, upgrade to Premium once you're selling 15+ items per month, and you'll maximize your profit margins. The platform's pay-as-you-go model means you're never stuck with inventory or locked into contracts you can't afford.