Canva Pricing: Complete Breakdown of Every Plan
Canva has four pricing tiers: Free, Pro, Teams, and Enterprise. The free plan is genuinely useful (not a teaser like most free tools), Pro costs $15/month or $120/year for individuals, Teams runs $10/month per user with a 3-user minimum, and Enterprise requires custom pricing for large organizations.
Here's the real deal on what you get at each level—and which one actually makes sense for your situation.
Try Canva Pro free for 30 days →
Quick Canva Pricing Comparison
| Plan | Monthly Price | Annual Price | Best For |
|---|---|---|---|
| Free | $0 | $0 | Personal projects, testing the platform |
| Pro | $15/month | $120/year ($10/mo) | Solo creators, freelancers, small business owners |
| Teams | $10/user/month | $100/user/year | Small teams (3+ people) needing collaboration |
| Enterprise | Custom | Custom (typically $2k-30k/year) | Large organizations needing SSO, compliance, admin controls |
Canva Free Plan: Better Than You'd Expect
Canva's free tier is legitimately useful—not the crippled experience you get from most design tools. You can actually create professional-looking content without paying anything.
What You Get for $0:
- Access to over 2 million templates and 4.5 million free elements
- Full drag-and-drop editor for social media, presentations, posters, and more
- 5GB of cloud storage for your designs and uploads
- Limited AI tools (50 total uses for Magic Write and Magic Media)
- Standard downloads (PNG, JPG, PDF)
What You Don't Get:
- Transparent background exports (this alone pushes many people to upgrade)
- SVG downloads
- Background removal tool
- Premium templates (you'll see crown icons everywhere—annoying but not a dealbreaker)
- Brand Kit features
The free plan works well for casual users making personal social media posts, simple flyers, or presentations. The catch? Those premium elements with the crown icons are tempting, and that 5GB storage fills up faster than you'd think with high-res designs.
If you need clean logo exports without backgrounds, you'll hit the paywall immediately. That transparent background limitation is the #1 reason people upgrade.
Canva Pro: $15/Month (or $120/Year)
Pro is Canva's individual plan for serious creators. At $120/year, you're paying $10/month—a 33% discount over monthly billing. This is the sweet spot for most freelancers, content creators, and small business owners.
Everything in Free, Plus:
- 140+ million premium stock photos, videos, music tracks, and templates
- Background remover (one-click, works surprisingly well)
- Magic Resize—resize designs for different platforms instantly
- Brand Kit with logos, fonts, and colors (up to 1,000 brand kits)
- 1TB cloud storage
- Transparent background and SVG exports
- Content Planner to schedule posts to 8 platforms
- 500 monthly credits for Magic Write AI
- 500 AI image generations per month
- 24/7 priority support
The AI features bundled into Pro are worth mentioning. Magic Design generates solid social media posts. Magic Expand fixes awkward image crops. Magic Write helps with copy. Canva raised prices specifically because they bundled AI tools that would cost $20-50/month separately elsewhere.
When you consider that background removal alone costs $10/month in standalone tools, Pro's $10/month (annual) pricing makes sense.
Who should get Pro: Freelancers and content creators who need premium assets, anyone who creates branded content regularly, small business owners handling their own marketing, bloggers who need eye-catching visuals.
Start your 30-day Canva Pro free trial →
If you're looking for tips on getting started, check out our guide on how to use Canva or our detailed Canva tutorial.
Canva Teams: $10/User/Month (3-User Minimum)
Here's where Canva's pricing gets interesting—and where they raised prices significantly in late 2024. Teams costs $10/user/month billed monthly, or $100/user/year. But there's a catch: 3-user minimum. So you're really looking at $30/month or $300/year minimum.
Canva attributed the price hike to their Magic Studio AI features. The pricing change affected existing subscribers, which sparked some backlash. But if you're comparing to other design collaboration tools, it's still reasonable.
Everything in Pro, Plus:
- Real-time collaboration with comments, notes, and interactive features
- Admin controls for task assigning, approval requests, and access management
- Expanded brand kits (300 instead of 100)
- Custom editable templates for team reuse
- Template locking to prevent unauthorized edits
- Shared team folders
- Single Sign-On (SSO) for streamlined logins
Teams makes sense when you have 3+ people creating content together. The admin controls and shared brand assets prevent the chaos of everyone creating off-brand materials.
Important: You pay for seats whether they're used or not. Only add team members who actually need access.
Who should get Teams: Small agencies, marketing teams at SMBs, companies with multiple people creating branded content, anyone who needs approval workflows.
Canva Enterprise: Custom Pricing
Enterprise is for large organizations (100+ users) that need security, compliance, and governance features. Pricing is custom—you contact sales. Based on industry reports, expect to pay anywhere from $2,000 to $30,000+ annually depending on your organization size and needs.
Everything in Teams, Plus:
- SSO and SCIM for user management through your identity provider
- Audit logs to track user activity and design history
- Advanced brand governance—enforce templates, restrict fonts/colors, set approval workflows
- Organization hub for managing multiple teams with central billing
- Connect API for custom integrations
- Dedicated Customer Success Manager
- 24/7 priority enterprise support
- 1TB storage per user (scalable)
Skip Enterprise unless your IT department specifically requires SSO, audit logs, or compliance features. Most companies don't need it—the Teams plan covers collaboration needs just fine.
Free Canva for Education and Nonprofits
This is where Canva stands out. If you qualify, stop reading and go apply:
- Education: K-12 teachers and students get free access to Canva Pro. Educational institutions get Teams features free. Universities can get custom Campus plans.
- Nonprofits: Verified nonprofits get Teams features free for up to 50 users. That's $5,000/year in value at no cost.
Eligibility is at Canva's discretion, but the application process is straightforward. If your organization qualifies, you're getting premium features that would otherwise cost $100-500/month.
Canva Pricing: What Actually Matters
Annual vs. Monthly Billing
Annual billing saves you money across all paid plans:
- Pro: $120/year vs $180/year (monthly) = $60 savings
- Teams: $100/user/year vs $120/user/year (monthly) = $20/user savings
If you're committing to Canva, go annual. The 30-day free trial gives you enough time to know if it works for your workflow.
Regional Pricing
Canva uses regional pricing based on currency and purchasing power. Canva Pro is cheaper in countries like India and the Philippines compared to the US or UK. Always check Canva's official pricing page for your region.
What Happens When You Cancel
If you downgrade or cancel:
- You keep your designs
- You lose access to premium features
- Designs using premium elements will show watermarks
- You retain access until the end of your billing period
Is Canva Pro Worth It?
For most business users, yes. Here's the simple math:
If you're paying for stock photos ($10-30/month elsewhere), need background removal ($10/month), and want brand consistency tools—Canva Pro bundles all of this for $10/month on annual billing.
The 30-day free trial is genuinely risk-free. You get full Pro access, and you can cancel before you're charged. Use it to test whether the premium templates, brand kit, and AI features actually save you time.
Try Canva Pro free for 30 days →
For alternatives worth considering, check our Canva alternatives comparison and our head-to-head Canva vs Figma and Canva vs Adobe Express breakdowns.
Which Canva Plan Should You Choose?
Stay on Free if: You're making occasional personal projects, testing whether Canva works for you, or have a very limited budget. Just know you'll hit limitations on exports and premium content.
Get Pro if: You create content regularly, need brand consistency, want access to premium stock photos and templates, or need transparent background exports. The $10/month (annual) is easy to justify if design is part of your work.
Get Teams if: You have 3+ people creating content, need approval workflows, or want centralized brand management. The collaboration features are genuinely useful for agencies and marketing teams.
Get Enterprise if: Your IT department requires SSO, audit logs, or compliance features. Otherwise, skip it.
Looking for discounts? We've covered Canva discounts and Canva coupons if you want to save on your subscription. You can also explore our full Canva review for a deeper dive into features.